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AstraPouch® Introduces New Sangria Packaging

A fast, easy and cost-effective solution

ROCHESTER, NEW YORK; June 20, 2018: AstraPouch® today announced the launch of a new concept in soft packaging for sangria. Marrying the eye-catching aesthetics of its custom-printed pouches with the cost-effectiveness of its label-ready pouches, the new Printed Label-Ready Sangria Pouch offers both form and function.

The new pouch is a variation of the company’s popular AstroPaq® 1.5 pouch, says Dave Moynihan, President of AstraPouch®. “This company’s first focus was wine packaging. We’ve since expanded into packaging for other beverages such as spirits and cold brew coffee, but wine is a part of who we are. We’re excited to offer a printed pouch just for sangria that’s easily customizable by the wineries.” The sangria pouches are pre-printed with a design that features cherries, berries and citrus slices. Manufacturers/distributors customize the packages with labels featuring their logo, artwork, and/or lettering.

Available in the 1.5L size, the new pouch shares the convenience and environment-friendliness of all AstraPouch’s products. “Our pouches are durable, lightweight and convenient—and they have an 80% reduced carbon footprint versus glass bottles,” says Erica Graham, VP of Finance & Operations at AstraPouch®. Other beverage packaging products offered by the company include plain white label-ready pouches, fully customized printed pouches, and bag-in-box supplies in a variety of sizes. More information on the complete AstraPouch® product line is available on the company’s website at www.astrapouch.com.

About AstraPouch®
AstraPouch® is the cutting-edge leader in alternative beverage packaging and is the exclusive sole distributer of AstroPaq® and AstroMini® Pouches, AstroBag® BIB supplies, and AstroFill® custom filling machines. The company was started in 2009 by longtime wine and spirits insider Dave Moynihan, a former executive at Constellation Brands and an expert in beverage packaging.

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